Senior citizens with active hearts, Year 2: "Producing media, using media effectively, and valuing oneself."

(September 12, 66) At E 88 Bangkok, Sukhumvit – The Safe and Creative Media Development Fund held a press conference for the "Senior Citizens with a Heart Still Working" Project, Year 2.

"Media is changing, senior citizens are adapting. They can produce media, use media wisely, value themselves, and contribute to society."

The primary objective is to continue the mission of implementing projects to empower senior citizens, utilizing digital technology to enhance health, vitality in daily life, fostering positive relationships and participation in family and community activities, enabling them to create income security for their livelihoods, contributing to community productivity, and safely utilizing digital technology in their daily lives.

Dr. Dhanakorn Srisooksai The manager of the Safe and Creative Media Development Fund revealed that Thailand has now entered a fully aging society, and the media consumption behavior of the elderly has changed significantly. They have greater access to information through social media.

According to findings from the Thai Elderly Research and Development Institute Foundation, elderly individuals aged 60-70 and 50-59 years access and use the internet for an average of 2-3 hours per day, while those aged 50-54, approaching old age, use the internet for an average of 4-5 hours per day.

It is commonly used for conversation, keeping up with news, searching for information and posting messages, as well as sending and receiving emails, online shopping, and conducting financial transactions through applications, at a level that is increasing every year. This finding reflects that older adults are increasingly accepting of using technology in their daily activities.

It can be used for keeping up with news, finding information about healthcare, building close relationships with family, friends, and the community, including online communities, and for seeking entertainment from online media for relaxation and recreation.

This demonstrates that online media plays an increasingly important role and is an integral part of the daily lives of senior citizens and those approaching senior age.

The Safe and Creative Media Development Fund recognizes the importance of using digital technology among the elderly, who are valuable human resources and play a vital role in the country.

Therefore, the "Senior Citizens with a Vibrant Heart, Year 2" project was launched to develop the potential of senior citizens in using digital technology to enhance their daily lives, promote good relationships, and encourage participation with family, community, and society. The project aims to enable senior citizens to adapt to rapidly changing digital technologies to improve their quality of life, generate income, and contribute productively to society.

The results from the first year of the project show that over 50 people participated in the training and undertook fieldwork to gain understanding, practical skills, and the ability to apply the knowledge.

"Besides appreciating all the senior participants in this project, I must also express my admiration for the younger participants who served as 'Digital Buddies.' They were readily available to provide advice and support, acting like family members to help participants overcome obstacles in developing their digital skills."

It served as a supporting unit, nurturing the creation of a model that returned knowledge to society, leading to the continuation and expansion of the project in its second year.

I sincerely hope that this project will benefit senior citizens, contributing to the creation of a safe and creative media ecosystem. Every comment and suggestion is valuable and important for the further development of the mission of the Safe and Creative Media Development Fund.

The event also included a panel discussion titled "Changing Media, Adapting for the Elderly: Producing Media, Using Media Wisely, Recognizing Self-Worth, and Creating Benefits for Society."

The panelists included, for example: Mr. Anuchit Maneechai Documentary voiceover artist and content creator, teaches audiobook reading. Mr. Anusorn Tanjarern Content Creator, Food Blogger Ms. Petcharee Phromchuey Senior media professional and content creator who teaches yoga online. Mr. Ternphan Pansombat Director of the Safe and Creative Media Development for the Public Division, Safe and Creative Media Development Fund.

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Mr. Pramote Boonnamsuk

Deputy Manager of the Safe and Creative Media Development Fund

  • Bachelor of Business Administration and Management, Marketing Major, Assumption University of Business Administration.
  • Master's Degree in Computer Science Administration and Management, Assumption University of Business Administration.
  • Director of Policy, Strategy and Research, Safe and Creative Media Development Fund.
  • Head of New Business Strategy, Thaicom Public Company Limited.
  • General Manager, Thai Advance Innovation Co., Ltd.
  • Marketing Manager, High-Speed ​​Internet Services via Satellite, Thaicom Public Company Limited.
  • Marketing Director, CS Login Public Company Limited.

Dr. Chamnan Ngammaneeudom

Deputy Manager of the Safe and Creative Media Development Fund

  • Bachelor of International Business Management, Assumption University (ABAC)
  • Master's Degree in Business Administration (Marketing), Assumption University (ABAC)
  • Doctor of Philosophy in Business Administration (Commerce), Magadh University, India
  • Representing Thailand in international lectures, conferences, and negotiations.
  • Special Committee considering the Draft Act on the Organization for Frequency Allocation and Regulation of Broadcasting, Television and Telecommunications Businesses, B.E. 2564 (2021).
  • Honorary Advisor to the Ad Hoc Committee on the Establishment of an Agency to Manage the Promotion of Medium, Small, and Micro Enterprises, National Legislative Assembly.
  • Academic staff member of the Commission on Commerce and Intellectual Property.
  • Advisor to the Sub-Committee on Special Economic Zones, Committee on Finance, Banking, and Financial Institutions.
  • Head of the Department of Global Business Management
  • Head of the Human Resource Development Center, Faculty of Commerce, Burapha University.
  • He is a professor, lecturer, and thesis examination committee member at the master's and doctoral levels at many universities, including Burapha University, Assumption University, Silpakorn University, Mahidol University, and Sripatum University, among others.
  • Consulting services in the preparation of master plans for international business, broadcasting, television, and telecommunications.

Dr. Dhanakorn Srisooksai

PhD CEO, Thai Media Fund

  • Bachelor of Laws, Thammasat University
  • Master of Arts (Social Development), Faculty of Social Development, National Institute of Development Administration.
  • Master of Arts (Political Economy), Faculty of Economics.
  • Chulalongkorn University, Doctor of Philosophy (Mass Communication)
    Faculty of Journalism and Mass Communication, Thammasat University
  • Manager of the Safe and Creative Media Development Fund, 2nd term.
  • Faculty of Journalism and Mass Communication, Thammasat University
  • Subcommittee for Broadcasting Licensing Consideration, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Staff member of the NBTC (National Broadcasting and Telecommunications Commission): Lieutenant General Dr. Peerapong Manakit, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Frequency Reclamation and Compensation for the 700 MHz Frequency, National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee for Licensing of Television Businesses, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Promoting Self-Regulation of Broadcasting and Television Operators, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Defining the Characteristics and Types of Broadcasting and Television Businesses, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Assistant Managing Editor, TITV television station (before its transition to Thai PBS), Office of the Permanent Secretary, Prime Minister's Office.
  • Executives and presenters of the INN News Group.
  • Head of the working group for the proactive public relations project in the southern border provinces, Development Command, Royal Thai Armed Forces.
  • Training course for Public Sector Financial Management Executives (PSF), 9th batch.
  • As a representative of the National Broadcasting and Telecommunications Commission (NBTC), I joined a delegation from the Ministry of Foreign Affairs to study approaches to countering violent extremist ideologies and the creation of counter-narratives in the United Arab Emirates from September 30 to October 3, 2561.
  • I attended a Broadcast and Content Regulation training course organized by the National Broadcasting and Telecommunications Commission (NBTC) in collaboration with the Thomson Foundation of the United Kingdom and the Institute for Defense & Business of the United States.

Lieutenant Colonel Dr. Thanakrit Ekayokya

Deputy Manager of the Safe and Creative Media Development Fund

  • Bachelor of Laws (LL.B.), Faculty of Law, Ramkhamhaeng University.
  • Master of Laws from The University of Auckland, New Zealand.
  • Doctor of Philosophy in Intellectual Property Law and Information Technology from The University of Southampton, England.
  • Vice President of the Thai Government Scholarship Students Association
  • Acting Director of the Trademark Office
  • Head of International Trademark Registration Division
  • Head of the ASEAN, APEC, and China Cooperation Group at the Department of Intellectual Property.
  • Participated in the working group for negotiating the Thailand-India FTA and the WTO while serving as a trade specialist at the Department of International Trade Negotiations.
  • Served as Commercial Counselor at the Royal Thai Embassy in Brussels.
  • Responsible for establishing a subsidiary of AOT to handle the transportation of perishable goods through special channels.
  • He has served as a visiting lecturer and thesis examination committee member for master's and doctoral degrees at several universities, including Chulalongkorn University, the National Institute of Development Administration, and Sripatum University, among others.

Dr. Chamnan Ngammaneeudom

Deputy Manager of the Safe and Creative Media Development Fund

  • Bachelor of International Business Management, Assumption University (ABAC)
  • Master's Degree in Business Administration (Marketing), Assumption University (ABAC)
  • Doctor of Philosophy in Business Administration (Commerce), Magadh University, India
  • Representing Thailand in international lectures, conferences, and negotiations.
  • Special Committee considering the Draft Act on the Organization for Frequency Allocation and Regulation of Broadcasting, Television and Telecommunications Businesses, B.E. 2564 (2021).
  • Honorary Advisor to the Ad Hoc Committee on the Establishment of an Agency to Manage the Promotion of Medium, Small, and Micro Enterprises, National Legislative Assembly.
  • Academic staff member of the Commission on Commerce and Intellectual Property.
  • Advisor to the Sub-Committee on Special Economic Zones, Committee on Finance, Banking, and Financial Institutions.
  • Head of the Department of Global Business Management
  • Head of the Human Resource Development Center, Faculty of Commerce, Burapha University.
  • He is a professor, lecturer, and thesis examination committee member at the master's and doctoral levels at many universities, including Burapha University, Assumption University, Silpakorn University, Mahidol University, and Sripatum University, among others.
  • Consulting services in the preparation of master plans for international business, broadcasting, television, and telecommunications.

Dr. Dhanakorn Srisooksai

PhD CEO, Thai Media Fund

  • Bachelor of Laws, Thammasat University
  • Master of Arts (Social Development), Faculty of Social Development, National Institute of Development Administration.
  • Master of Arts (Political Economy), Faculty of Economics, Chulalongkorn University.
  • Doctor of Philosophy (Mass Communication), Faculty of Journalism and Mass Communication, Thammasat University.
  • Manager of the Safe and Creative Media Development Fund, 2nd term.
  • Faculty of Journalism and Mass Communication, Thammasat University
  • Subcommittee for Broadcasting Licensing Consideration, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Staff member of the NBTC (National Broadcasting and Telecommunications Commission): Lieutenant General Dr. Peerapong Manakit, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Frequency Reclamation and Compensation for the 700 MHz Frequency, National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee for Licensing of Television Businesses, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Promoting Self-Regulation of Broadcasting and Television Operators, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Subcommittee on Defining the Characteristics and Types of Broadcasting and Television Businesses, Office of the National Broadcasting and Telecommunications Commission (NBTC).
  • Assistant Managing Editor, TITV television station (before its transition to Thai PBS), Office of the Permanent Secretary, Prime Minister's Office.
  • Executives and presenters of the INN News Group.
  • Head of the working group for the proactive public relations project in the southern border provinces, Development Command, Royal Thai Armed Forces.
  • Training course for Public Sector Financial Management Executives (PSF), 9th batch.
  • As a representative of the National Broadcasting and Telecommunications Commission (NBTC), I joined a delegation from the Ministry of Foreign Affairs to study approaches to countering violent extremist ideologies and the creation of counter-narratives in the United Arab Emirates from September 30 to October 3, 2561.
  • I attended a Broadcast and Content Regulation training course organized by the National Broadcasting and Telecommunications Commission (NBTC) in collaboration with the Thomson Foundation of the United Kingdom and the Institute for Defense & Business of the United States.